Who typically designs a project’s programming?

The programming phase of a project is a critical stage where the specific requirements and objectives of a project are defined. This process entails engaging with stakeholders to gather their needs, preferences, and any constraints that might affect the design. In this context, clients—along with their employees and consultants—are typically the key actors involved in defining a project's programming.

Clients are essential because they hold the vision for the project and can articulate their priorities and functional requirements. Their employees contribute valuable insights based on their daily interactions with the space, ensuring that the needs of those who will use the project are adequately represented. Additionally, consultants—such as landscape architects, planners, or other specialists—bring expertise on various aspects of the project, helping to inform and refine the programming based on industry standards and best practices.

This collaborative effort ensures that the programming reflects a comprehensive understanding of both the client's objectives and practical considerations, such as regulatory requirements and site conditions. By involving clients and their team in this process, the project is more likely to align with stakeholders' needs and expectations, leading to more successful outcomes.